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Adam

Adam

TBL-duplicate-content
Content & Copywriting
Digital Marketing
23 August 20160Comments

What you need to know about duplicate content (PLR)

It seems like with every update to Google’s algorithm, website owners again become concerned about duplicate content. They panic about article marketing, accepting guest posts, and using PLR. And most
by Adam
Content Love best search term tools title image
Digital Marketing
Social media
18 May 20160Comments

The best search term tools to help you nail your SEO

Keywords are specific words you want to include in your articles to ensure readers can easily find your content when searching with Google, Bing or any of the other search engines. Most users will only search with one or two words, so ensuring you are targeting those words in your content is vital to it being found.
by Adam
Data-science-a-case-study
Business Development
31 March 20160Comments

What is data science and why does it matter?

Data science is a fancy schmancy term for grabbing stats and data and reviewing it all to gain insights or knowledge. Data helps us understand more about our customers and potential customers so we can customise our marketing to them.
by Adam
google-analytics-dashboard
Business Development
29 March 20160Comments

How to set up your Google Analytics dashboard

Set up your Google Analytics dashboard strategically, and you can have targeted reporting that will allow you to see key metrics quickly and easily.
by Adam
Letters concept
Digital Marketing
5 January 20160Comments

Segmenting your database

The best way to ensure your email campaigns are effective is to know your audience, understand what they want, and target your content accordingly. An effective way to do this is to segment your contact database.
by Adam
What-is-AB-Testing-2880x1776
Design & Branding
18 December 20150Comments

Why you need to be A/B testing

The power of testing and optimising cannot be overstated. Don’t underestimate just how important it could be to your business and your bottom line.
by Adam
Simple-approach
Business Development
18 December 20150Comments

A simple approach to getting the most from your website statistics

Ultimately, what you want out of data science is to ensure that your statistics are aligning with what YOU want to get out of your website.
by Adam
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