Womans mouth wide open with red lipstick.

What Is Brand Voice and How Is It Different from Branding?

A brand's voice is the particular personality it conveys to its audience through words and phrases. It includes the language and tone used in communications like text-based content, printed materials, verbal interactions, videos, and other multimedia content. However, it can also be part of the visual language the brand uses in things like infographics and artwork.
by Raels Robertson