Social Media Plan


Use this this in-depth social media plan to map out a weekly posting schedule, hone key marketing messages and identify people/companies to like and follow. Also includes a few approaches to come up with potential content topics. Everything you post should reinforce your key messages and bring the same flavour across channels.

To be used by strategists/content writers/editors/social media officers.

A4 and US letter Microsoft Excel spreadsheets.



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